4 Easy Ways to Market Your Camps as a College Coach
Marketing camps can be a challenging task, but with the right strategy and approach, it can be an exciting and rewarding experience. In this article, we will explore some marketing strategies that can help to create brand awareness and promote your camp effectively.
Facebook has over 2.8 billion active users worldwide, making it a great platform to reach out to potential campers. To effectively use Facebook to market your camp, you can join relevant Facebook groups and post your camp details. You can find Facebook groups in your community by using the Facebook search bar or by asking for recommendations from friends or colleagues. Once you’ve joined relevant groups, you can post details about your camp once a week and include a URL link to your camp website.
Partnering with Local Food Chains:
Partnering with local businesses can be a great way to create brand awareness and promote your camp. For example, Chick-fil-A and Pelicans Snow Cones are two popular businesses that parents often take their kids to. You can partner with these businesses by placing yard signs at their locations, promoting your camp. In return, you can offer to have their snow cone truck come out to your camp on the last day to hand out snow cones to your campers.
Emailing School Systems:
School systems are a great way to reach out to parents and promote your camp. You can start by emailing the communications or public relations director of each school system in your area, requesting that they share details about your camp with parents. It is important to attach pictures of past camps, so the directors can see the kind of fun the kids have, making them more willing to help you.
Contacting Little Leagues and Optimist Clubs:
Little leagues are also great platforms to promote your camp, and you can contact them by emailing the website contact or the president. You can request that they post details about your camp on their website or send out an email to parents in their database. Including pictures of past camps is also a great way to show potential campers and their parents what they can expect from your camp.